This piece of brilliance was created by Mobile Art Lab. So far it’s only available in Japan (the book frame through Amazon and the app through Japanese app store) and it turns the iPhone into an interactive kid’s book.
I love the creation of context around the phone that adds another dimension to the experience.
This week, Ralph Lauren launched its Rugby line with an iPhone app and an interactive iPhone app window display.
On both the app on your phone and on the window display, you can customize your rugby shirt with patches and lettering, you can save it, buy it, post it to Facebook, or email it. You can even customize an avatar on the phone to wear your creation and upload it to the Ralph Lauren gallery where you can rate other people’s designs. On the storefront, you make it all happen by touching the glass. Meaning you don’t have to go inside to have a meaningful brand experience, and what a way to draw people in who are passing by. The interactive store windows are in their Manhattan and San Francisco locations.
via PSFK
The city of Boston has just released a new iPhone app called Citizen Connect that enables residents to send a pic and text to report complaints about potholes, broken streetlamps, graffiti, etc. The info is even tagged with location-based GPS coordinates. And once filed, users are issued a tracking number for easy follow up.
Hi, Comcast? Vonage? AT&T? Are you guys paying attention to this? Cash-strapped, bureaucratic Boston is kicking your free market ass when it comes to consumer relations. There’s no excuse for shoddy customer service these days.
The logical step has been taken. The wonderful website RunPee has been turned into an iPhone app. And it’s even better than the web version. (though I love the animated header with the “n” running off to pee.) If this is your first exposure to RunPee: its a site that lets you know what parts of the movie you can skip in order to go to the bathroom. The new app takes it a step further since it’s actually happening in situ.
When the movie starts, you start the timer on the app and it’ll let you know when you can get up and go, and even provide you with a summary of what you’ve missed. Bonus – it tells you whether you should stay through the credits or not for bonus footage.
Love it!
It costs 99¢ at the app store.
via Mashable
A few months ago, Nova Scotia launched a campaign that featured a fake phone that could make coffee, morph into a harmonica, and even give you the closest shave. (this was a long walk off a short pier to get to the message of Nova Scotia – rethink us) Another one of the over-promised features was an instant translator.
Laugh no more.
Dial Directions and Sakhr software have joined forces and are building a real-time voice translation service. This means you can instantly translate what you want to say, right then, right there on your cell. You don’t even have to type it in. Speak into your phone, it’s sent to a cloud, routed through software, and then the translation – in audio and in text – is sent back to your phone in a matter of seconds.
They currently have a beta version for the iPhone and Blackberry.
Check it out!
via TechCrunch