Twitter is intent on reaching further and further into the business community.
GoDaddy has integrated Twitter registration into its domain registration. So when you register a domain name, GoDaddy automatically checks to see if the matching Twitter username is available. If so, you can register it on Twitter right there on GoDaddy.
Between Facebook Connect and other efforts like these – businesses and people are looking to consolidate their “brand” under one worldwideweb identity. Remember when people first thought that the strength and worry about the Internet was that people could make up a slew of identities? Turns out that’s not what people want. They want recognition and credit for everything they do online. Grabbing onto your name share is prime. And the more common your name, the more difficulty you’re going to have to establish your identity.
Suddenly naming your child “Apple” isn’t sounding so stupid. A friend of mine should go with his gut and rethink using “Monumental Blumenthal” as his next baby’s name. (You know who you are.)
By the way – the perfect Millennium Baby gift? An internet identity package with the doe-eyed one’s url, facebook, twitter, and gmail registered and ready to go. Yeah, yeah, who knows which, if any, of these will still be relevant as the child gets older. But you’ll be a hero for doing it. And that’s what really counts.
You heard it here first.